About
Built for solo founders who actually ship.
Peco is an AI business coach that turns your idea into a 60-day plan — with personalised tasks, a knowledge book, and a chat coach that knows your specific business.
Why Peco exists
Most solo founders don't fail from lack of ideas. They fail from decision fatigue — too many tools, too much generic advice, no clear next step.
Peco replaces the "what should I do today?" question with a concrete daily task tied to your specific situation. No theory dumps. No 10-step funnels. Just one thing to do today.
How it's different
- →Structured, not blank-page. You get a 60-day plan with specific tasks, deliverables, and estimated time — not a chatbot you have to prompt-engineer.
- →Knows your business. The coach has full context: your audience, budget, tech level, country. No re-explaining every chat.
- →Mini-tools on demand. Cold-email composer, pricing calculator, domain generator, ICP refiner — generated for your specific situation.
- →Your data stays yours. Local-first storage. Cloud sync optional. Anthropic zero-retention API. No training on your inputs.
Behind Peco
Peco is built and operated by Erik Höhener, a solo operator in Switzerland. Direct line: hello@peco-coach.com.
No team, no investors, no growth-at-all-costs. Just a product built carefully for the audience it serves.
Built on
AI model: Claude Sonnet 4.5 (Anthropic)
Framework: Next.js 16 on Vercel
Database: Supabase (EU region)
Payments: Stripe
Email: Resend